Digital Marketing Insights

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4 Small Business Marketing Essentials for 2022

Table of Contents We’ve compiled a list of 4 small business marketing essentials for 2022. Snapshots of information for small business marketing to get you in the driver’s seat for 2022, and simplify the jargon into solid marketing strategies. Paid...

31/08/2021

5 Common Digital Marketing Methods Explained

Articles Digital Marketing Insights

5 Common Digital Marketing Methods Explained

Here are 5 common digital marketing methods explained. Table of Contents Paid Search (PPC) Definition – Paid Search also known as PPC is the action of paying for ads to appear in front of customers on search/social platforms such as...

20/08/2021

Do I need a website for my business? Yes.

Articles Digital Marketing Insights

Do I need a website for my business? Yes.

Every small business should have a website, here’s why: Covid, is devastating populations but increasing social and internet connections. Across the globe, social media use is up 13.2%, internet 7.3% and mobile use up 1.8% The pattern is similar in...

27/07/2021

Articles Digital Marketing Insights

What is SEO – Why is it important?

What is SEO – why is it important to digital marketing? SEO is Search Engine Optimisation. YOU’VE ALREADY LOST ME! Simply put: SEO uses keywords and strategies to rank higher than your competitors on the Search Engine Results Page...

15/02/2020